find us on facebook Buy Now

About the Book

Chatter Marketing Every marketer's dream is to overhear what customers say about their company and discover their future purchasing plans. With Chatter Marketing, Neil Rosen reveals how keeping tabs on the "chatter" produced by consumers—questions on Twitter, searches on websites, products "liked" on Facebook, posts in user groups gives marketers an unprecedented look into the minds of their customers.

Rosen shows how companies can collect and analyze this chatter to

Chatter marketing is the perfect companion to help marketers succeed in the evolving online landscape.
© Copyright 2011 by Neil M. Rosen